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Sep 20, 2014

Marcelle Ideal Skin Perfector

September 20,2014   Marcelle welcomes to its skincare lineup the first skin perfecting daily corrector: Marcelle Ideal Skin Perfector. The Ideal Skin Perfector is to skincare what BB Cream is to makeup: It perfects and correctsthe appearance of uneven skin tone, darks spots, pores and fine lines. TheIdeal Skin Perfector will treat with active skincare ingredients to reveal even and luminous skin without one touch of make-up! In addition, the Marcelle Ideal Skin Perfector has been tested on women of various ages and ethnicities and is recognized by the Canadian Dermatology Association as part of their Skin Health Program.
CLINICALLY PROVEN RESULTS
-Instantly gives the skin a radiant glow[1]
-2 weeks: 89% of women saw an improvement in the texture of their skin, and 78% noticed a more even skin tone1
-1 month: dark spots look significantly reduced[2] and pores appear tighter and less visible1
As the first step in a skincare routine, the Ideal Skin Perfector is applied morning and/or night prior to the Marcelle moisturizer of choice.

PERFECTS AND CORRECTS – SKIN TONE                               PERFECTS AND CORRECTS – DARK SPOTS
-Instantly reveals a more radiant glow                                 -Visibly reduces the look of dark spots 
-Evens out the complexion                                                       -Visibly reduces the look of acne marks                               
-Brightens and brings luminosity to the skin                      -Visibly reduces the look of skin discoloration                                                   
PERFECTS AND CORRECTS – PORES                                        PERFECTS AND CORRECTS – FINE LINES
-Reduces the appearance of enlarged pores                     -Hydrates skin for a smoother look
-Tightens and refines the look of pores                               -Reduces the appearance of fine lines
-Softens the skin and visibly improves its texture           

Sep 19, 2014

How to Re-route Body Comparisons

Before we dig in, a very important caveat: To be human is to compare. It is a very rare person who can move through life without comparing her success, relationships, wealth, experiences and -- of course -- body and beauty to those around her. It is an even rarer person who can view herself in isolation and still feel connected to society and her fellow human beings. We all compare. We all get jealous. We absolutely cannot help it because we are hard-wired to be curious about people other than ourselves and to see how we measure up. Do not beat yourself up for comparing. Do, however, consider how to react once you've started down the comparative path.
What do we gain by comparing bodies?
So, you've found yourself comparing your body to someone else's. What are you likely to learn from this exercise?
  • That bodies come in a variety of shapes, sizes and configurations.
  • That most bodies have aspects in common.
  • That every person has features she loves and features she does not love.
You may be tempted to assign value based on your comparisons, deeming certain body parts or traits to be "better" or "worse" than those possessed by your object of comparison. Do your best to avoid this. Bodies are not fundamentally good or bad, no matter what the media and the diet industry want you to believe. You may be bigger or smoother or taller or less symmetrical than someone else, but one is not categorically and essentially better than the other. In fact, at the molecular level, you are the same. If you compare, focus on diversity and overlap instead of yielding to the temptation to assign positive or negative values.
What do we lose by comparing bodies?
Say you succumb to comparative evaluation. What do you lose when you compare your body to someone else's and decide whose is better?
Individuality: By rating one type of body as better, you are relegating all others to worse. But, in fact, each body is unique and lumping sizes or shapes together dismisses that essential individuality.
Power: Your body has strengths, capabilities and talents. By comparing it to a body with totally different strengths, capabilities and talents -- most of which are not readily observable -- you may begin to devalue what your body can do and achieve. Comparing bodies can strip you of feeling powerful and capable, feelings that are essential to self-esteem.
Perspective on what's truly important: You can tell virtually nothing about a person by viewing her body. You don't know how happy or healthy she is, what is going on in her life or who or what is challenging her. Deciding that her body is better or worse than yours dismisses her personality, life experience, and essential self. Deciding that her body is better or worse than yours also dismisses YOUR non-body attributes.
Body comparisons can be more harmful to some people than others, but they will hold a dark side for the vast majority of us. If you are able to compare in a relatively detached and scientific way, noting variety and differences without assigning them emotional or social value, you are in the lucky minority. If you, instead, find yourself comparing, judging and spiraling downward, consider directing your thoughts away from comparison by reminding yourself of your individuality, power and personal strengths and values. Women are so often told -- directly and indirectly -- that our value is encompassed by our bodies, beauty, figures and physical selves. But, of course, it is not. While our looks can tie into our self-esteem and confidence, they are not our only sources of power. Remembering that can defuse some body comparison situations.
Again, comparison is a natural instinct, so don't go thinking you can eradicate it or avoid it entirely. But see if these suggestions might help the next time you get caught in a comparative-evaluative body spiral.

Sally Hansen x NYFW Spring 15 - Prabal Gurung, Rodarte, Tracy Reese & Misha Nonoo

September 19, 2014
For Nonoo’s tenth runway show, she turned to nail colour authority Sally Hansen to create an exclusive nail look. To contrast the vivacious patterns and colours throughout her Spring 2015 collection, Nonoo envisioned a white nail with an unexpected element of opacity and transparency. Each model wore Sally 
Hansen Complete Salon Manicure in Let’s Snow as the base nail colour with a transparent stripe down the center. Sally Hansen’s Big Matte Top Coat sealed each manicure with a flawless, edgy finish. Let’s Snow is part of Sally Hansen’s award-winning Complete Salon Manicure collection that infuses trend-setting shades with an expert quality formula to deliver salon-caliber results. Sally Hansen Complete Salon Manicure delivers seven salon manicure steps in one bottle. Chip resistant strength joins gel-quality shine. Must-have colour meets nourishing benefits. Plus, a built-in base and top coat, it’s everything you need to achieve a professional manicure at home. Sally Hansen’s Big Matte Top Coat transforms a glossy manicure into a velvety matte for an edgy, unexpected finish. The smooth top coat applies evenly and easily and dries with lightning speed. 

Sally Hansen Complete Salon Manicure in Let’s Snow costs $8.95 and Big Matte Top Coat costs $7.95.  



Sep 17, 2014

Make Up For Ever presents a World Of Circus

September 17, 2014

MAKE UP FOR EVER is one of the leading sponsors for the World of Circus Makeup Contest. We are asking Makeup Artists to submit their most creative work, and join us in celebrating this Circus Life we live. The available categories for submissions are: Body Art,Carnival CoutureCreative Cosmetic Characters, andGlamorous.
 
Use discount code MAKEUP_F10_EXP_20141004 for 10% off the entry fee. 
For more details and to enter please visit:www.CircusCompetition.com/contests
#circuslife #innerartist

Make Up Forever Artist Shadows

September 17, 2014

ARTIST SHADOW
In celebration of the brand’s 30th Anniversary, MAKE UP FOR EVER is revolutionizing the product that made it world famous. Introducing the Artist Shadow range, a collection of 210 highly pigmented eye shadows with superior blendability and intense even colour payoff. This vast range of shades offers endless possibilities and the ability to create infinite looks from beautifully natural to highly artistic. Artist Shadow has been three years in the making by MAKE UP FOR EVER Creative & Artistic Director Dany Sanz, who worked to create a breakthrough formula based on Pigment Atomization and Water-Blend Technology. Pigment Atomization is the latest technology used to maximize color delivering up to 88% concentrated pigment which is the highest on the market. Water- Blend Technology
allows for utmost blendability and even texture.

With 210 shades consisting of Matte, Satin, Metal, Iridescent and Diamond finishes, the Artist Shadow range is the most extensive range available to consumers. The numbering system used for the range indicates both the finish and the family number that each shade falls into within the Colour Wheel. The Artist Shadow range is available as a single shade, as well as duo and trio palettes—each palette 100%

Aug 5, 2014

OPI Supports Breast Cancer Awareness with Eighth Annual Pink of Hearts Promotion


August 5, 2014 
OPI announces the launch of its eighth annual limited edition Pink of Hearts promotion, a duo pack featuring a new pink confetti glitter hue The Power of Pink alongside the classic  light pink crème shade Mod About You. Pink of Hearts 2014 will also include a pink glitter nail  file with pink-ribbon charm. 
This duo pack is designed to raise awareness for the fight against breast cancer. In 2014, OPI will donate $25,000 to Susan G. Komen® in honor of Breast Cancer Awareness Month (October). OPI will also donate $5,000 to Rethink Breast Cancer in Canada.
“OPI is proud to support Susan G. Komen and Rethink Breast Cancer with the eighth
annual Pink of Hearts promotion,” explains Suzi Weiss-Fischmann, OPI Co-Founder & 
Executive VP. “OPI’s breast cancer awareness campaign embodies our mission to empower 
women through color. The Power of Pink is a unique new shade that really celebrates the 
individual. This pink glitter gives nails a fun, playful look that represents the joyful feeling that 
comes when embracing life.”

Pink of Hearts 2014 includes two shades sold in one pack – the soft pink Mod About You and the glittery The Power of Pink. This sparkly lacquer features a sheer pink base packed with both micro and macro confetti in light and dark pink hues. The Power of Pink can be worn either alone or layered on top of Mod About You as an accent. Each bottle features a special pink ribbon cap wrap in support of breast cancer awareness. Pink of Hearts 2014 also offers a pink glitter nail file with pink-ribbon charm to keep nails perfectly shaped.  Mod About You and The Power of Pink feature OPI’s exclusive ProWide™ Brush for the ultimate in application. Pink of Hearts 2014 will be available September and October 2014 at Professional Salons and Spas for $21.50 CAN suggested retail.

Jun 18, 2014

OPI Wipe Off Nail Polish Remover

OPI announces the introduction of new Wipe-Off! Acetone Free Lacquer Remover Wipes. Designed for on-the-go usage, each individual wipe quickly removes lacquer from all ten nails and features a moisturizing formula and fresh lavender scent. Plus, the acetone-free formula is safe for removing lacquer from acrylic nails. Wipe-Off! Remover Wipes are sold in packs of ten.

“Wipe-Off! Acetone Free Lacquer Remover Wipes are ideal for today’s multitasking woman,” remarks Suzi Weiss-Fischmann, OPI Co-Founder & Executive VP. “I recommend carrying these wipes in your purse or while traveling. Wipe-Off! allows for quick and easy removal of chipped lacquer – anytime, anyplace. Just one wipe removes lacquer from all ten nails. The moisturizing formula leaves cuticles soft and conditioned, while the lavender scent leaves hands feeling clean and refreshed!”

OPI Wipe-Off! Acetone Free Lacquer Remover Wipes will be available beginning July 2014 for $8.95 CAN per each 10 pack at professional salons and spas across Canada.